Redesigning a website for an entire city of almost 200,000 residents is not an easy task. Colour contrast, font size, navigation, readability and above all: accessibility come first and foremost.
There were two main goals for the new site for the City of Burlington: to be responsive; to simplify. We wanted to make the navigation more intuitive and declutter the content. Redesigning such a large site meant starting from the ground up, and the base of any site is the sitemap.
Public focus groups were held where both city employees and members of the public were invited to help categorize and reorganize content for the new site. Entire walls were covered with post-it notes.
Once the sitemap was well under way, site design could begin.
Two concepts would be created and shown to the public for feedback and general preference. The vendor designed one concept while I designed the other with some valuable input from my trusty co-workers. Both concepts used the same navigation buckets determined from the previous sitemapping sessions.
After multiple focus groups, online surveys and other public consultation, the results were overwhelmingly clear: my design was chosen and implemented!
Once the design direction was established the vendor could commence building the site.
I’m extremely proud of this work and very humbled by the co-workers that gave me input that led to such a fantastic product.