Girl swimming

Right Reaction

Branding, print, and responsive web design for a successful start-up.

Right Reaction specializes in first aid and water safety training. They required an updated logo and a new ecommerce site.

I redesigned their brand from top to bottom, including new logo and stationery.

I also redesigned and built their new ecommerce site to help customers easily pay for courses and first aid kits.

Visit rightreaction.ca


Client

Right Reaction

Role

Design & Development

Timeframe

August–November, 2017

Principles

Alignment, Balance, Colour theory, Contrast, Emphasis, Grids, Hierarchy, Negative space, Page layout, Pattern, Proximity, Repetition, Rhythm, Rule of thirds, Typography, White space

Skills

Brand development, Logo design, UI+UX design, Web design


Right Reaction site design and build by Cam Stevens

Right Reaction logo design by Cam Stevens

Right Reaction site design and build by Cam Stevens

Right Reaction site design and build by Cam Stevens

Right Reaction site design and build by Cam Stevens

Right Reaction site design and build by Cam Stevens

Right Reaction website by Cam Stevens